Make Your Hard-Earned Traffic Profitable With Hypnotic Emails
Eager to convert more web visitors into buyers? And get more repeat customers, too?
Here’s why targeting existing traffic with email marketing is a potential goldmine for your business …
According to SAP Hybris a commerce software company
- 99% of buyers don’t buy on their first visit
- 70% leave without checking {your product offer} and 84% of the remaining 30% leave after looking at a product they might be interested in.
- 8.5% add to cart and never check out{plus} 5% add {a} product to cart, start filling {in} their details and then abandon the transaction.
- only 2.5% who view a product actually buy
Quite depressing isn’t it?
So, how can you get better returns from your advertising spend?
You can get better returns on your Ad spend through effective email marketing.
Effective Email Marketing Boosts Conversions Into Sales
Here’s how email marketing works to increase eCommerce profitability.
You can,
- Send prospects useful and educational content emails about your products making them more agreeable to your sales emails
- Send well-written welcome emails to newly acquired subscribers making them feel they are part of a community worth joining.
- Send newly acquired email subscribers to well-optimised sales funnels
- Retarget prospects who visited your website and left or who abandoned your cart halfway through the transaction
Each Email You Send Can Grow Your Revenue.
As an Email and Conversion Copywriter, I can help increase your revenue by crafting emails to:
- Boost overall clicks and conversions to get you more sales
2. Increase average customer cart purchase
3. Increase the size of your lists so you get more prospects to target and convert into customers
4. Fill gaps that your competitors are leaving open for you
5. Make your brand stand out from your competitors
My Process Combines Customer Analysis, Strategy, UX, and Direct Response Copywriting.
My Process is straightforward and blends customer analysis,strategy and data-driven messaging to make your email campaigns successful.
Now here’s how I work …
Discovery call by Skype
We’ll start with a 30min call to get to know your business requirements. So we are on the same page. This will help the project proceed smoothly without unnecessary delays.
By completing a questionnaire, you’ll help me learn more about your market . This will make it easier for me to create an effective strategy for your email marketing campaign.
Master your brand voice
To ensure I capture your voice and speak to your market, I’ll:
• Dig into your website, review your home page, about page, and product descriptions, and I’ll read any existing marketing material to see which words you use to engage prospects
• Dissect your existing emails and open and click rates to learn what has resonated most with your audience
• Listen to podcasts or videos if you have any.
Understanding your brand voice will help me address the wants and desires of your prospects and customers when they are on your website.
Research
I’ll carry out independent research of your prospects and your competitors using keyword research tools.
I normally employ tools like SEMRUSH, Soovle, and Google Keyword Planner, and answer the public as well as Buzzsumo. These tools will give me an idea of search terms and keywords your prospects use when they search online for your products and those of your competitors.
SEMrush is a very effective keyword tool I use to see keywords your competitors are using in their campaigns.
I will go where prospects are online including product review websites, forums, blogs they read, and podcasts they listen to. This will help me understand your market in terms of their desire, wants, and frustrations as well as their objections to buying your products.
I’ll be also reviewing past customer surveys, customer support tickets, heatmaps and scroll maps, and your website analytics where I’ll be looking at bounce rates, time on site, and traffic itself. This data will be crucial in my process of improving your website conversion rates.
Write And Review
I’ll use all the information I have gathered from my research and interview with you to create multiple killer subject lines you can test and analyze to improve the open and click rates of your emails.
Plus I’ll write emails which:
• Keep customers engaged with your brand
• Address their objections as well as educate them on the advantages of buying your products
• Balance relationship building and revenue generation to reduce unsubscribes
• Build trust with your prospects and evoke powerful emotions to get more clicks on your links, and more sales.
You’ll have two rounds of revisions to address any concerns you have about the copy. The second round of revisions involves giving the copy a final polish, making it ready to go.
Delivery So You Can Start Making Money
Finally i’ll supply your emails in text form in a google doc or word document for onward transfer to your email marketing program.
Or alternately I can also prepare them in your email marketing program.
In short,
My email copywriting service is for you if you want to …
- Get more repeat customers
- Reduce cart abandons to grow your revenue
- Convert more traffic into sales}
So are you ready to grow your business?
Get in touch
My Email Copywriting Service Is For You
if want to:
- Get more repeat customers
- Reduce cart abandons to grow your revenue
- Convert more traffic into sales}
So are you ready to grow your business?